Category Archives: Mobile PPC

Three PPC Predictions For 2012

Happy new year, PPC Without Pity readers! 2011 was a heck of a year for search engine marketing, and I’m sure that 2012 will be no less interesting. Of course, this is the time of year where all of us … Continue reading

Posted in Analytics, Display Network, Google AdWords, Image Ads, Keywords, Mobile PPC, Search Engines, SEO | 1 Comment

Creating PPC Mobile Landing Pages For Fun And Profit

Alright folks, it’s 2011. 74.6 million Americans own a smartphone, and mobile advertising is more important than ever. If you haven’t already, it’s about time for you to get your mobile strategy in order. For those of you who have … Continue reading

Posted in Landing Pages, Mobile PPC, PPC Basics | Tagged , , | Comments Off

Revisiting 2010′s PPC Predictions

About a year ago, I wrote a post titled Three PPC Predictions For 2010. It proved to be pretty popular – after all, who doesn’t want to determine business trends before they happen? Now that 2010 has just about come … Continue reading

Posted in Bing, Facebook, Google AdWords, LinkedIn DirectAds, Mobile PPC, MSN AdCenter, Search Engines, Yahoo Search Marketing | Comments Off

Manage AdWords From Your Mobile Phone!

Good news, everybody! This Friday, Google released their new mobile phone interface for AdWords to all users. Now, you can check up on your account, and make tedious account edits on a three-inch screen! Okay, maybe I should dial back … Continue reading

Posted in Google AdWords, Mobile PPC, PPC Tools | Tagged , | Comments Off

Is Apple’s Mobile Ad Platform A Game-Changer?

When Steve Jobs recently announced iPhone OS 4 (due later this summer), he mentioned that Apple is now getting in to the mobile advertising game with “iAd,” an in-house platform for developers to create ads on mobile devices like the … Continue reading

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