Category Archives: PPC Software Reviews

PPC Without Pity’s Best of 2012

Well, it has certainly been a great year for me, and by extension, PPC Without Pity. The beginning of last year marked a major jump for me in my career as I moved into a management role at, and … Continue reading

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AdWords Scripts: The Best New Tool In AdWords

Whenever I go to a conference, I make it my goal to come back with at least one great new idea or tool. And man, was SMX full of them. But by far, my favorite new thing from the conference … Continue reading

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Omniture SiteCatalyst Versus Google Analytics

Throughout my career as a PPC manager, I have had the opportunity to use several different web analytics packages as part of my job. There’s no doubt in my mind that having some kind of accurate web analytics program is … Continue reading

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PPC Software Review: Raven Internet Marketing Tools

I admit that I’m usually pretty skeptical about paid search marketing software. A lot of good, free tools are out there, and they usually do just as much (if not more) than some of the paid tools that are available. … Continue reading

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